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OpenAI Conversion API

OpenAI Ads allow brands to reach consumers during high-intent discovery and decision-making moments within ChatGPT. By combining OpenAI Ads with TickX's OpenAI Conversion API integration, marketers can accurately measure bookings and revenue, feed conversion data back into OpenAI, and optimise campaigns towards real business outcomes - creating a closed-loop system for acquisition, attribution, and performance improvement.

Integrating OpenAI CAPI in TickX IQ

  1. Inside of ads manager to the Conversions page under the Tools section. Click create -> Data Source and provide a name - the type must be web.

     

  2. Copy the pixel ID and paste that into IQ.


  3. On the same Conversions page click Conversion Keys and click create, provide a name and then copy the generated key into IQ.